Adobe Marketing Cloud Consulting services

Adobe Analytics is a web & mobile app analytics tool that offers advanced capabilities to capture first-party data across the applications. Teams can use Adobe Analytics to create custom reports and get meaningful insights into their digital or marketing performance. It is one of the preferred analytics platforms, especially for large-scale websites or organisations. At Digitxl, we have a team of certified Adobe Analytics champions who can help you with your short-term or long-term project requirements.

At Digitxl, we help our clients with the following analytics services:

• Analytics audit & roadmap validations
• Advanced analytics reports & Adobe Analytics workspace dashboards
• Measurement strategy including datalayer design & tag management
• Defining Adobe Analytics parameters or conversion variables
• Analytics admins and user management
• Attribution reporting for marketing teams or digital channels
• Adobe Analytics beginners to advanced training
• Deliver actionable insights on the digital or marketing channel performance.
• Many more analytics ad-hoc support requests.

Our Adobe Target consulting covers the end-to-end delivery of Adobe's popular testing tool. Adobe Target offers advanced capabilities to perform A/B testing, Multivariate testing as well as deliver personalisation at scale. The tool helps marketers and analysts to validate the hypothesis (backed with data), rather than blinding relying on the gut feeling or guessing the outcome.

Audience Manager is an excellent data management platform that can help businesses to create audiences and activate them across marketing or personalisation platforms. It offers a very efficient functionality to segment the data and create profiles or audiences, to retarget them on websites or marketing platforms.

Audience Experience Platform is Adobe's latest CDP (customer data platform) tool and is getting popular due to its seamless integration with other Adobe technologies. Adobe Experience Platform helps us to collect and share real-time audiences to drive personalised experiences for the customers.Talk with our Analytics Experts today to discuss how you can best leverage Adobe Experience Cloud solutions.