AI Search Engine Optimisation

AI SEO Agency: Be the answer, not just the ranking.

Digitxl is an AI search engine optimisation agency helping Australian brands get found, understood and cited across Google AI Overviews, ChatGPT, Gemini and Perplexity — without losing the fundamentals that still drive traditional search.

Google Reviews ★★★★★ 5.0
Trustpilot ★★★★★ 4.9
Trusted by brands across Australia
ColesRipCurlStartsat60ENZEHeart Foundation
Growing share of queries now answered before a click
5AI surfaces we optimise for — Overviews, ChatGPT, Gemini, Perplexity, Copilot
2Specialist disciplines, AEO & GEO, run as one AI SEO strategy
100%Reporting tied to citations, not vanity rankings
Placeholder metrics — swap in verified GSC / client-specific figures before publishing.
Start here

Which AI search service do you need?

"AI SEO" is the umbrella. AEO and GEO are the two disciplines underneath it — most brands need both, run as one coordinated strategy.

AEO

Answer Engine Optimisation

Getting selected as the direct answer in Google AI Overviews, featured snippets and People Also Ask.

Best if: you want to win zero-click, answer-first search moments.
Explore AEO services →
GEO

Generative Engine Optimisation

Getting cited and recommended inside conversational answers from ChatGPT, Gemini and Perplexity.

Best if: your buyers research using AI chat tools before visiting your site.
Explore GEO services →
What we do

AI SEO services, delivered by an in-house expert team

As an AI SEO agency and consultant in one, Digitxl covers the full stack — from strategy through to technical implementation and ongoing visibility reporting.

AI SEO Strategy & Consulting

An AI SEO consultant maps your visibility gaps and builds a prioritised roadmap across AEO, GEO and entity SEO.

Entity & Semantic SEO

We strengthen how AI systems recognise your brand as a trusted entity across the knowledge graph.

AI-Ready Technical SEO

Clean architecture and crawl accessibility so AI crawlers can interpret your site with confidence.

Schema & Structured Data

FAQ, HowTo, Organisation and Person schema implemented so your data is citation-ready.

AI-Ready Content Strategy

Content written to be extracted and cited — direct answers first, evidence placed with the claim.

Local & Multi-Location AI SEO

Location signals reinforced so AI tools recommend your business for city-specific searches.

AI Visibility Tracking

Monitoring of citation frequency and brand mentions across AI Overviews and generative answers.

AEO + GEO Integration

One coordinated plan across both disciplines, so effort in one doesn't undercut the other.

The shift

Traditional SEO vs AI SEO

Rankings still matter. But a second scoreboard now sits alongside them.

Aspect Traditional SEO AI SEO
Core goal Rank on the results page Get selected, cited & recommended by AI systems
Success metric Clicks & page-one rankings Citations, mentions & assisted conversions
Content shape Keyword-led pages Direct answers, structured for reuse
Trust signal Backlinks Entity recognition & E-E-A-T
Where you show up Google SERPs AI Overviews, ChatGPT, Gemini, Perplexity, voice
Local search Map pack listings Location-aware AI recommendations
Why Digitxl

An AI SEO expert team, grounded in real data

01

Analytics-first, not theory-first

Every recommendation is checked against GA4, GSC and CRO data — not just AI search best-practice guides.

02

One strategy across AEO and GEO

No competing workstreams. Your AI SEO plan tells AEO and GEO exactly where to focus so they reinforce, not duplicate, each other.

03

Reporting you can act on

Clear monthly visibility into citation growth, entity strength and where the next opportunity sits.

How we work

Digitxl's AI SEO process

The same four-stage model used across our AEO and GEO engagements, scoped for the full AI SEO strategy.

01

AI Visibility Audit

Where you currently appear — and don't — across AI Overviews, ChatGPT, Gemini and Perplexity.

02

Strategy & Roadmap

A prioritised plan across entity, content, schema and technical AI-readiness.

03

Implementation

AEO and GEO work executed in parallel, with internal linking that avoids cannibalisation.

04

Reporting & Refinement

Monthly citation and visibility tracking, with the roadmap adjusted as AI search evolves.

Client stories

In their own words

Sample placement — confirm which existing testimonials you'd like carried onto this page.

"

Tapan and the team provided genuine, research-based feedback rather than generic recommendations — exactly what we needed as search kept shifting.

Abbey Cooper
Marketing Director, Safemate
"

Digitxl's approach aligns tightly with our business objectives — comprehensive, strategic, and easy to act on.

Yannick Pierre
Head of Digital, GIO
FAQs

AI SEO agency — common questions

An AI SEO agency helps a brand get discovered, understood and cited by AI-driven search systems such as Google AI Overviews, ChatGPT, Gemini and Perplexity. This includes answer engine optimisation, generative engine optimisation, entity and schema work, and AI-ready content, alongside traditional SEO fundamentals.

An AI SEO agency delivers an ongoing service across strategy, content, technical implementation and reporting using a full team. An AI SEO consultant typically advises on strategy and audits as a single specialist. Digitxl offers both, depending on how much hands-on delivery you need.

AI search engine optimisation is the practice of structuring a website and its content so AI-driven search systems can accurately interpret, trust and reference it — covering entity clarity, content structure and machine-readability.

Traditional SEO focuses mainly on rankings and click-through traffic. An AI search engine optimisation agency adds a second goal: being selected, summarised and cited inside AI-generated answers, even when the search never produces a click.

Digitxl combines analytics, technical SEO, content and Martech expertise with dedicated AEO and GEO service lines, so recommendations are grounded in measurable data rather than AI search theory alone.

AEO focuses on being selected as a direct answer in featured snippets and AI Overviews. GEO focuses on being cited within conversational answers from ChatGPT, Gemini and Perplexity. Most brands need both, run as one strategy.

Early signals such as improved entity recognition often appear within the first reporting cycles. Consistent, compounding visibility typically builds over several months as authority and structured data mature.

Yes. AI SEO reinforces location and service signals so AI tools can confidently recommend a local business for city or region-specific queries.

Cost depends on scope — a one-off AI search visibility audit is priced differently to an ongoing AEO and GEO retainer. Digitxl scopes this after an initial audit.

Start with a free AI search visibility audit. Digitxl reviews where your brand currently appears — or doesn't — and recommends whether an AEO, GEO, or combined AI SEO engagement fits best.