About Us
Hello, We’re a Fully Managed 'Analytics & CRO' Agency
Professional CRO and Martech Agency Based in Australia
At Digitxl /ˈdigit.excel/., digital excellence isn't just a goal; it's our DNA. We're passionate about delivering tangible results and driving sustainable growth for your business. Consider us your dedicated allies in the digital realm, where we blend creativity, innovation, and strategic thinking to craft bespoke solutions that propel your success.

Our Fundamentals
At our core, we're driven by excellence and innovation. We go beyond limits, always putting our clients first with integrity. With every step, we're shaping the digital realm, creating remarkable experiences that redefine standards.


Our Mission
Our mission is to empower teams to make informed decisions effortlessly, fostering growth and enhancing customer experiences. We are dedicated to bringing significant value to small businesses while also supporting large teams in their journey to thrive. By combining innovation and client-centricity, we aim to redefine industry standards, ultimately transforming businesses of all sizes.
How do we operate?
We believe in collaboration and thought leadership. The first step for our new relationship is to understand the key requirements and define the success measures/goals for our project. Our motto is to work as a part of your team, achieving the goals together.


We are certified by
Segment
Google Analytics
Google Ads
Shopify partners
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Adobe
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VWO
Creative, Collaborative, Committed
Learn about Digitxl's journey in empowering organisations, large and small, through bespoke digital strategies and dedicated resourcing support. Our commitment to delivering optimised solutions is echoed in the stellar reviews from our partners.
Problems
Inefficiencies in Implementing and Utilising Adobe Analytics Capabilities
Solutions
$500K Savings in Development Costs By Introducing Automated Tagging Capability.
Energy Australia
Digitxl has helped us to automate our Adobe Analytics & data layer. Data quality has improved dramatically with our new event-based data layer, helping us to build trust in our data.
Read More- Datalayer
- Adobe Analytics
- Adobe Launch
- Measurement Strategy
Adobe Capability Issues?
Digital Analytics Experts From Digitxl Can Help.
Problems
Converting Shoppers into Paying Customers
Solutions
Improved Shopify Conversions from 1.1% to Impressive 3.5%.
Teelixir
Digitxl team has done a fantastic job of managing and organising all our data inputs which have greatly improved our marketing efforts. In a short time, we will be able to offer even greater personalised messaging to our customers which will improve conversions. Our consultant is a great communicator and is very concise with his work. I would highly recommend the Digitxl team.
Read More- CRO
- Shopify
- E-Commerce
- A/B Testing
- Quantitative Analysis
Low Website Conversions?
Our CRO Strategists can help you with unique conversion strategies.
Problems
Resourcing Support for Adobe Marketing Cloud.
Solutions
Measurement Strategy & Playbooks for AAMI & GIO Sales Funnels.
Suncorp
Working with DigitXL has been an incredibly seamless experience, and their services are genuinely first-class. Their dedication to providing Adobe Analytics playbooks and reporting has yielded significant outcomes for our team. All in all, we highly endorse DigitXL for their outstanding digital solutions. 👌 - Laura Campuzano, Digital Analytics Manager.
Read More- Adobe SDR
- Playbooks
- Data Collection Strategy
- Adobe Analytics
- Ensighten
Need Expert Resources?
Our Flexi-staffing or Managed Solutions can be the answer to your problems.
Problems
Low Confidence in Data Collection & Legacy Reporting
Solutions
Standardised Data Collection Using Adobe Analytics & Tealium Platforms
Latitude Financial
Digitxl's consulting in Adobe Analytics reporting and playbook designs has been invaluable. Truly appreciate the expertise and hands-on approach! – Sakshi Shukla, Digital Analytics, Latitude Financial.
Read More- Adobe Analytics
- Consulting
- Reporting
- Tealium
- Strategy
Need Adobe Expertise?
Our Adobe Experience Cloud Specialists Can Help.
Problems
Lack Of Trust in GA4 Data
Solutions
Migration & Reimplementation Of GA4 Tracking On Powerpal Applications & BI Dashboards.
Powerpal
The team at Digitxl really knows their stuff with Google Analytics. They helped us see where we were going right and where we could improve, making a big difference in our online game. It's clear they're all about helping their clients win. Definitely recommend them if you're looking to up your data game.
Read More- Data Analytics
- Google Analytics 4
- Datalayer Strategy
- Reporting
Problems with GA4 Reports?
Our certified Google Analytics experts can help.
Problems
High Cart Abandonment Rates
Solutions
Optimised Customer Journey & Data-Driven Targeting
Ev-trove
Digitxl team has done a fantastic job of managing and organising all our data inputs which have greatly improved our marketing efforts. In a short time, we will be able to offer even greater personalized messaging to our customers which will improve conversions. Our consultant is a great communicator and is very concise with his work. I would highly recommend the Digitxl team.
Read More- GA 4
- Reporting
- SEO
- Marketing Automation
Do you have a store?
We can help you to grow it like you see that in other.
Problems
No Analytics Or Visualisations To Understand The Business Performance
Solutions
Improved 1st Party Data Collection, Documentation & GA4 Training.
Heart Foundation
I highly recommend DigitXL for their outstanding analytics expertise, strategic thinking, and dedication to meeting customer requirements. Team at DigitXL have a comprehensive approach that aligns with business/campaign objectives.
Read More- Data Analytics
- 1st Party Data Strategy
- Google Analytics 4
- Reporting
Team Needs GA4 Support?
Our Google Analytics Consultants can help you deploy GA4 solutions & provide adequate training.
Problems
Low Visibility of Online Stores & Products
Solutions
Unique SEO Strategy To Drive Targeted Traffic On Gama Healthcare Site Sections.
Gama Healthcare
Digitxl nailed it with their SEO & Reporting Expertise. Our online presence lit up like never before – more clicks, more buzz, and way better visibility. They've got this digital marketing thing down to a science, making it all seem easy. If you want your website to shine, these are the people to call.
Read More- SEO
- Shopify
- E-Commerce
- On-page SEO
- Website Optimisation
Need Better Search Traffic?
Our SEO Specialists can help you to draft unique Search Strategies.

Problems
High Dropouts from Homepage.
Solutions
A/B Testing based on data backed hypothesis.
On Track Meals
Digitxl has significantly improved our CRO processes, driving higher conversion rates and better user engagement. Their data-driven approach has optimised our website performance, and we now trust the insights to guide our decisions.
Read More- CRO
- Ecommerce Tracking
- A/B Testing
- Analytics Tagging
CRO Expertise required?
CRO Experts here to help.

Problems
No real-time data on which articles were resonating
Solutions
Real-time data visualisations using Custom APIs and Power Script
Business News Australia
We partnered with the team to integrate Drupal, DataLayer, and GTM, visualising real-time engagement metrics in Looker Studio. This led to a 45% increase in reader engagement, higher page views, and lower bounce rates, while significantly improving our content strategy and team collaboration.
Read More- Realtime Data Ingestion
- Big Query
- Data Analytics
- Custom Scripts
Want to visualise data in realtime?
Data Visualisation Experts are here to assist you